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Why Does a WordPress Multisite Installation Have /blog in the URL by Default?
When setting up a WordPress Multisite with a subdirectory installation (instead of subdomains), the main site is automatically assigned the /blog
suffix in its permalinks. This is done to prevent URL conflicts between the main site and sub-sites within the Multisite network. WordPress uses this structure to ensure that future sub-sites do not interfere with existing URLs.
While this approach makes sense from a technical perspective, it can be problematic for SEO and user experience. Many website owners prefer a clean URL structure without /blog
.
How to Remove /blog from the URL in WordPress Multisite
If you want to remove /blog
from the main site URL in a WordPress Multisite installation, follow these steps:
Step 1: Modify the Permalink Structure in Network Admin

Log in as the Super Administrator of your WordPress Multisite network.
Navigate to “My Sites” → “Network Admin” → “Sites”.
Click “Edit” on the main site of your Multisite.
Go to the “Settings” tab.
Locate the field “permalink_structure”.
Remove /blog
from this field.
Save the changes.
Step 2: Save Permalinks Again

Go to the main site of your Multisite.
Navigate to “Settings” → “Permalinks”.
Select your preferred permalink structure (e.g., “Post name”).
Click “Save Changes”.
This step ensures that the permalink structure is updated and the change is fully applied.
Conclusion
The default /blog
suffix in a WordPress Multisite installation can be an SEO issue. By making a simple adjustment in the network settings and resaving the permalink structure, you can remove /blog
from your URL. This results in clean, user-friendly URLs that are better optimized for search engines.